Creative Services – Worth Every Penny!

Only by creating powerful ad copy can you be effective in reaching your customers. Advertising is not the dog-and-pony show it was at one time. Customers are more sophisticated than ever, and with the Internet available to your prospective customers, your media choices are more important than ever. Our creative team is ready to collaborate with you to create a custom ad campaign. If you want to target your audience, you will need both a message and a method to reach them. These two concepts, a "message" and "method" are vital in hitting the mark every time.

Research is vital in clearly understanding your potential customer habits and needs. Buyers demographic profiles have dramatically shifted in the last 10 years and with these changes come the necessity to rethink your advertising strategy. If you do these things, your business will thrive. 


Media Planning

Buying: How We Work!

Many ad agencies work on a commission basis for providing services.  Media planning and buying is a labor intensive function of the advertising business with co-op submissions, invoice and copy auditing and negotiating purchases of air time or print space. At New Day Media we no longer work using the agency commission business model. First and foremost, we do not want to be swayed by a commission from a vendor whom we negotiate pricing for our customers. We believe this is counterproductive to the process of providing honest client representation. After all, we work for our customers benefit alone. Commissions or discounts we would normally receive are passed on to our clients to maximize their advertising budgets. All discounts will be reflected in the vendor invoices. For our services, we receive a retainer that covers the individual needs pertaining to a particular client. In most cases, it costs less per month to hire us than it would be to place a 1/4 page ad in your local newspaper. For more information call 1-800-834-6606, or send us an e-mail.